P22 Type Specimens

P22 Type Foundry is an agency based in Rochester, NY that designs and licenses digital fonts. To build their brand, P22 was in need of type specimen banners to display on their personal site as well as other third party seller sites. These specimen banners serve as visual representations of three typefaces: Akebono, Gothic Gothic, and Sparrow. Not only do they show each font in use and demonstrate the possibility of each, they reveal their underlying inspiration, giving customers a deeper perspective and inspiring new designs.